Prior to joining Bizzuka in March of 2007, Brian was Director of Marketing & Communications for a nationally recognized fitness equipment manufacturer. There he implemented multiple sales promotional programs, national branding campaigns for new and existing products, and direct response projects. It’s there he entered the Internet arena as well, managing several company web sites.

That experience, coupled with a bachelor’s degree in marketing from the University of Louisiana at Lafayette, has aided in the successes of his clients. In his role at as Internet Marketing Specialist, Brian is responsible for managing Bizzuka’s presence in the search engines by leveraging a mix of organic and pay-per-click strategies to drive traffic to various sites.

In January 2008, Bizzuka rolled out an Internet Marketing division, which Brian oversees, to offer SEO, PPC, Web Analytics, and various other consulting services to clients. Because of his marketing background, Brian understands the value of not only bringing traffic to a web site, but creating paths to conversion that lead to online profitability.

Brian blogs about Internet Marketing with an emphasis on search engine marketing, Web analytics and conversions.